Festive Gift-Ready Set
The science of aquaporins.
Innate works at three molecular depths at once, so hydration reaches the layers that actually hold it.
The science of aquaporins.
Innate works at three molecular depths at once, so hydration reaches the layers that actually hold it.
72-Hour Hydration
Three humectants at three depths, sealed in so moisture doesn't fade by midday.
Works With Your Aquaporins
Glycerol is the molecule your skin's water channels carry. Aquifer supplies it.
Absorbs In Seconds
Lightweight and silky, never greasy. Layers cleanly under makeup, SPF and retinoids.
Gentle On Sensitive Skin
Fragrance-free and dermatologist-developed, with centella to calm and rebalance.
2,847 women have stopped treating dehydration like ageing
Questions, answered
How is this different from the hyaluronic acid serum I already own?
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Most hyaluronic acid serums use a single molecular weight, which means they hydrate one depth and evaporate off within hours. Innate runs three humectants at three different depths and then seals them in with ectoin and beta-glucan, which is what produces the 72-hour hold.
My skin is oily. Do I need this?
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Almost certainly, yes. Oily and dehydrated are separate conditions and they very often occur together. If your skin produces oil but still feels tight, you are dehydrated, and adding more oil will not fix it.
How long until I see something?
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Most people feel the tightness go on day one and notice makeup sitting better within a week. Visible softening of fine lines takes about two to three weeks of consistent use, morning and night.
Can I use it with retinol, vitamin C or acids?
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Yes. There are no actives, acids or fragrance in Innate, so it layers under or over anything without interfering. A lot of people find it makes retinol considerably easier to tolerate.
Is it safe for sensitive or acne-prone skin?
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Yes. It is fragrance-free, essential-oil free and non-comedogenic. The formula is lightweight rather than occlusive, which is what tends to cause congestion in heavier hydrating products.
What if it does not work for me?
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Return it within 60 days for a full refund, even if the bottle is empty. Free shipping both ways.
What is an aquaporin?
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A protein channel in your cell membranes that water passes through. Aquaporin-3 is the one in your skin. They were discovered by Peter Agre, who won the 2003 Nobel Prize in Chemistry for it, and their activity declines with age — a large part of why mature skin holds less water.